📢 Advertiser Disclosure: LoanCare receives compensation from the companies whose products appear on this Site. This compensation may affect which products we display and where they appear. However, we only feature lenders we have reviewed, and compensation does not influence our editorial star ratings, written reviews, or rankings methodology.
LoanCare generates revenue through three primary channels:
Our editorial team is fully independent from our commercial and advertising teams. We maintain strict separation between advertising relationships and editorial coverage. Specifically:
We are transparent about commercial relationships. All sponsored content is labeled clearly:
Unlabeled content represents our independent editorial opinion.
Not all lenders available in the US market are featured on our Site. Lenders may be absent because they have declined a commercial relationship with us, because they did not meet our editorial standards, or because we have not yet reviewed them. Absence from LoanCare should not be interpreted as a negative assessment.
We serve third-party advertisements via Google AdSense. LoanCare does not control the specific ads displayed, though we do configure categories to exclude ads that conflict with our editorial content. We prohibit advertising from payday lenders and other predatory financial products where possible through AdSense settings.
For ad personalization settings, visit Google Ad Settings.
LoanCare complies with Federal Trade Commission (FTC) guidelines on endorsements and testimonials, including requirements to clearly disclose material connections between our Site and the lenders we review. All affiliate relationships are disclosed in accordance with FTC guidelines (16 C.F.R. Part 255).
To inquire about advertising, sponsored placements, or lender listing opportunities on LoanCare, contact:
Email: ads@loan.care
Form: Contact Us — select "Advertising Inquiry"